Is Buying a Second Home Still a Good Investment?

You Read Rich Dad, Poor Dad—Now What?

You’ve probably heard the classic advice: “Real estate is the best way to build wealth.” Maybe you’ve read Rich Dad, Poor Dad and thought, I should buy a second home and turn it into a cash-flow machine.

That was the dream, right? Buy a property, rent it out, make passive income, and watch it appreciate over time.

But fast forward to 2024, and the game has changed.

Home prices have skyrocketed since 2020, interest rates are the highest they’ve been in decades, and the once-booming Airbnb market is now heavily regulated in many cities. Many real estate investors who jumped in without running the numbers are realizing the hard way that owning a second home isn’t as simple—or as profitable—as they expected.

If you’re thinking about buying a second home as an investment, the real question isn’t “Is real estate a good investment?”—it’s “Is real estate a good investment for you, right now?”

Let’s break down what’s changed in the real estate market, who buying a second home still makes sense for, and what other options might be a better path to financial freedom.

The Myth vs. The Reality of Buying a Second Home

What Most People Believe

For years, the idea of owning real estate as a wealth-building tool has been marketed as a no-brainer. Many people assume:

  • A second home will likely appreciate in value no matter what.
  • You can rent it out to cover the mortgage and generate passive income.
  • Airbnb or long-term rentals will be easy to manage.
  • Real estate is often a safe bet.

The truth? These assumptions don’t always hold up—especially in today’s market.

What’s Changed Since 2020?

  • Home Prices Have Surged – Since the pandemic, home values have risen at the fastest rate in U.S. history, making it increasingly expensive to buy in.
  • Interest Rates Are High – Mortgage rates are hovering around 7%, meaning borrowing is far more costly than it was just a few years ago.
  • More Restrictions on Airbnb & Short-Term Rentals – Many cities now have strict regulations, higher taxes, and licensing fees, making it harder to turn a profit.
  • Rental Profits Are Shrinking – Higher home prices mean higher mortgages, and rental rates often don’t keep up, making it tough to break even.

If you’re buying a second home now, you’re entering the market at an all-time high, with less room for appreciation and fewer ways to make rental income work.

The Hidden Costs of Owning a Second Home

People love to call real estate “passive income.” But here’s the truth: owning a rental property is anything but passive.

Many new investors underestimate the ongoing costs and challenges that come with managing a second home. Here’s what often catches people off guard:

  • Vacancies & Unexpected Expenses – A single month without a tenant can wipe out thousands in lost income.
  • Property Management Fees – If you don’t want to be hands-on, expect to pay 10–12% of your rental income to a management company.
  • Repairs & Maintenance – Appliances break. Roofs leak. These costs add up fast.
  • Bad Tenants & Evictions – If your tenant stops paying rent, eviction can be a long and expensive legal process.
  • Changing Regulations – Short-term rental laws are constantly shifting, and what’s profitable today could become illegal tomorrow.

Many of our clients start with one or two rental properties only to realize:

“This is way more work than I expected. I don’t want to be a landlord.”

If that sounds like you, the good news is—there are other ways to invest  in real estate without the headaches.

Hidden Who Should Still Consider Buying a Second Home?

Despite the challenges, real estate can still be a smart investment—but only under the right conditions.

If you’re thinking about buying a second home, ask yourself:

  • Do you already own real estate with a low mortgage rate? If so, holding onto it and optimizing rental income could make sense.
  • Can you cash flow from the start? Run the numbers using AirDNA or Zillow to see if the expected rental income will actually cover your mortgage and expenses.
  • Do you have a long-term strategy? Are you buying a second home to live in later, rent out for tax advantages, or pass down as an asset?
  • Are you prepared for property management? If you’re not hands-on, do you have a system or team in place to handle tenants and maintenance?

If you don’t check most of these boxes, real estate might not be the best investment for you right now—but that doesn’t mean you can’t invest in real estate another way.

Smarter Ways to Invest In Real Estate Without Buying a Second Home

1. Invest in a Real Estate Investment Trust (REIT)

A REIT allows you to invest in real estate without buying property, dealing with tenants, or worrying about maintenance.

  • You can invest in commercial properties, apartment buildings, and hotels.
  • You get dividends without the hassle of being a landlord.
  • You can buy and sell like a stock—no mortgage required.

2. Join a Real Estate Syndicate or Partnership

Instead of managing a property alone, you can invest in real estate with a group.

  • Lower risk—your money is diversified across multiple properties.
  • Professional management—no hands-on involvement required.
  • Often generates higher returns than individual rental properties.

3. Aligning Your Financial Strategy Beyond Real Estate

Real estate isn’t the only wealth-building strategy that requires careful planning. Many investors fail to integrate risk management, tax planning, and overall financial alignment into their decisions.

If you want to take a truly holistic approach to wealth-building, read our article on Aligning Your Wealth, where we discuss how a solid foundation and aligned direction helps protect maximize your financial well-being. 

Hidden Final Thoughts: Is Buying a Second Home Still a Good Investment? 

In today’s market, buying a second home is not the guaranteed wealth-building move it once was.

Yes, real estate can still be a great investment—but only if the numbers make sense and you’re prepared for the work.

For many people, the best way to invest in real estate isn’t owning property at all.

Want to know what’s right for you?

Take our Wealth Archetype Quiz  to find out if real estate fits your personality.

 

FAQs 

Is buying a second home a good investment in 2024?
Only if you can afford today’s higher home prices, interest rates, and operating costs while still cash flowing positive from the start.

What’s the biggest risk of owning a second home?
Unexpected costs, bad tenants, market downturns, and changing short-term rental laws can all make second homes less profitable than expected.

What are better alternatives to buying a second home?
Consider REITs, real estate syndications, or a comprehensive financial strategy that balances multiple investment avenues.

 

Securities offered through LPL Financial, Member FINRA/SIPC. Investment advice offered through The Wealth Consulting group, a registered investment advisor. The Wealth Consulting group, WCG Wealth Advisors and Truly Aligned, INC are separate entities from LPL Financial. The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual. All performance referenced is historical and is no guarantee of future results.

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